Augment your internal churn prediction processes with a proactive early detection system driven by
advanced social media analytics.
You're already thoroughly familiar with the economics of existing customers vs new acquisitions, and you likely began mining your internal data systems years ago to predict churn. But there's a new and rising river of external data that should be flowing into your predictive analytics machine – a source that comes straight from your customers' fingertips!
ThinkCX establishes the connection between your customers and their social media profiles, and then keeps an ear to the ground for their rumblings of discontent. We proactively and intelligently analyze their public posts for subtle indications that individual customers are engaging with your competitors, shopping around, or expressing dissatisfaction. We notify you when a specific customer signal trips the wire, and enable you to proactively take action before a crisis occurs.
"Consumer attitudes take shape through a series of episodes, and after a few negative ones, it becomes increasingly difficult and expensive to intervene successfully" (Bain & Company, 2014)
There are actually two ways to save with a ThinkCX Retention solution:
The same ThinkCX algorithm that drives predictive churn can also be configured to send out Upsell Notifications
While monitoring your existing customers for churn signals, ThinkCX also finds and flags important events in their lives that enable you to reach out to them with perfect timing for a plan or hardware upgrade.
Your best marketing strategy is being able to extend a timely and relevant offer. ThinkCX enables service providers to advance the right offer at the right time, triggered by the key life-stage events and milestones that your customers are experiencing along the road of life.
Receive notifications when your customers experience life-stage events that represent key relationship or selling opportunities
Interested in obtaining social insights about your customers, but without making the commitment to an ongoing solution?
As an alternative, ThinkCX offers a one-time Customer Intelligence Report that locates and analyzes your customers' social media profiles – the perfect first step in getting your social marketing and segmenting up to speed!